Strategy

Strategy as a structural act (not a slide deck). Posts on how organizations decide what to do and what to refuse.

29 posts
Strategy Values

Worse Is Better

I was familiar with “Weniger aber besser”. But until I started diving into Linux vs. Unix (as a result of my week in Vegas) I’d never heard of “Worse is Better.” It’s a concept in software engineering that indicates an inverse relationship between quality and functionality (more functionality

Strategy Brand Strategy

Five Strategy Things N° 4

Super Bowl spending; Robots; Defining Strategy; Loyalty Cards r Bad; Disruption & Airbnb; How to win championships.

Brand Strategy Culture Strategy

Complex Good

Build discoverable complexity (otherwise known as interestingness) into your business and brand.

Strategy Leadership

Forty Business Tips

These are all really two tips: focus on service and execution; if it’s not working, get out.

Strategy Vision Coordination

Communicating Intent

Remember Commander’s Intent? Basically: a nugget of communicable strategy that helps a team make effective decisions in the face of changing conditions. It’s primarily a military thing, but since we use words like “campaign” a lot (whatup, Cannes?) I think we’re allowed to continue our appropriation of

Strategy Vision

On Resolution & Parameterization

Numerical weather modeling splits up the globe into a series of three-dimensional pixels. It applies a ton of math to the data representing each of those pixels to make predictions about the movement, intensity and impact of weather systems. These predictions are generated by specific models developed by groups of

Culture Strategy

Five Strategy Things N° 3

Guess the source of this slide; Empathy; Seinfeld on Jokecraft; Flight Manual for the U2; Interestingness defined.

Strategy Vision

Commander's Intent

I give you another military process that can be applied to business strategy and organization design. It’s called "Commander’s Intent" (CI) and it’s designed to create durability through simplicity and openness to interpretation: "Plans are useful, in the sense that they are proof that

Strategy Decision Making

Boris Cube

Last week, my lovely and talented colleague Vlad wrote about three steps to eliminate/mitigate risks in strategy – understand, assess, neutralize – and offered a chart that caught my eye. Vlad adapted a piece of HBR chartery that was fundamentally similar to a Boris Cube, something used by aerospace engineers to

Strategy Brand Strategy

Redefining the Competitive Set

If you’re reading this, you know that digital technology has changed things. You know that in a single year, humans create more information than they have in all of history up to that point. You know that your customers are inundated with more information than their brains can handle.

Strategy Structure Decision Making

On Systems & Strategy

High-quality strategies in ecosystems offer four things: loud feedback; flexibility in acceptable outcomes; shared indicators for failure and success; recognized connection points.