Paul Rand, org designer. I also especially like how the essay's title hints at *willfulness* and the last line points at an economic outcome. #nice
Feb 20, 2026
3 min read
Nestlé is exiting ice cream, spinning out water, and cutting 16,000 roles...and it can do all of that cleanly because of a global ERP project that started in 2000 and took more than a decade to roll out. Technology!
Feb 19, 2026
3 min read
Like a lot of things I write about, this is both a new and wild idea and something that's been around for a long time but hasn't really caught on. It'd be cooler if it did.
Feb 12, 2026
3 min read