These resources (which include the content from the book, and where appropriate, downloadable tools) are only available to folks who have purchased the book. Get in touch if you’d like access.
What do you own?
Clear ownership is essential.
Without it, teams waste energy negotiating responsibilities, waiting for approvals, and navigating unclear boundaries. Work stalls, frustrations grow, and good people disengage. But many organizations still operate in this foggy state, where accountability doesn’t match authority and responsibilities overlap confusingly.
Imagine a common scenario: A product launch meeting dissolves into confusion. Marketing thought engineering owned the landing page; engineering expected designs from creative; legal is worried about data compliance; but nobody knows who has final say. This confusion leads to delays, finger-pointing, and missed opportunities.
Therefore…
Domains, assets & standards clears up confusion by giving teams explicit ownership over defined areas of responsibility, resources, and guiding principles. Each dimension solves a specific kind of ambiguity and confusion, and it’s a tool for structuring work.