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Groups almost always need a little guidance
Teams rarely stumble into high-quality collaboration on their own. Without a designated steward of the process three chronic forces take over:
- Cognitive overload: Conversation branches faster than anyone can track, so shared understanding fragments and decisions blur.
- Social gravity: Status, confidence, and airtime skew whose ideas shape the outcome, no matter the merit.
- Inertia: Pressure to “keep moving” rewards talking rather than thinking, favoring the first workable option over the best one.
As a result, we get circular debates, half-made decisions, silent dissent, “parking lots” that never see daylight, meetings that drain energy instead of creating it. These are artifacts of an unfacilitated process, where content owners are forced to juggle structure, psychology, and timekeeping while also defending their point of view.